9th February 2026
Sanctuary
We’re committed to being a progressive, resilient organisation that delivers high-quality services, homes, and support for the people and communities we serve.
Today, we’re launching our new Corporate Strategy 2026-2030 to help us deliver on those ambitions.
This strategy is important because it sets out what we aim to achieve as an organisation over the next five years – and how we plan to achieve it.
Through the new strategy, we aim to deliver four key strategic outcomes:
Customer-centred services: we’ll deliver responsive, inclusive, and high-quality services shaped by the needs and experiences of our customers.
Homes fit for the future: we’ll ensure our homes are decent, safe and secure, enabled by strategic, data-led investment aligned to evolving customer needs.
Sustainable growth and development: we’ll ensure Sanctuary remains financially robust and resilient, with strategic decisions guided by our commitment to long-term sustainability.
High-performing teams: we’ll provide an environment where our people thrive and are empowered to deliver the best outcomes for our customers.
Across all these objectives, our approach to change will be centred around three key principles: ambition, empowerment and pace.
We want to deliver meaningful outcomes for our customers quickly and efficiently, by supporting and empowering colleagues at every level of our organisation.
You can read the full strategy and watch our one-minute summary video.